What they do. “Turo is the world’s largest car sharing marketplace where guests can book any car they want, wherever they want it, from a vibrant community of trusted hosts. Whether they’re flying in from afar or looking for a car down the street, searching for a rugged truck or something smooth and swanky for a once-in-a-lifetime event, guests can take the wheel of the perfect car for any occasion, while hosts can take the wheel of their futures by sharing their underutilized personal vehicles or building an accessible, flexible, and scalable car sharing business from the ground up. We are the leader in this new way to access vehicles, with over 85,000 active hosts and 160,000 active vehicle listings in over 7,500 cities as of September 30, 2021.
Hosts are also renters. “As of September 30, 2021, approximately 86% of our active hosts were consumer hosts who listed two or fewer vehicles. As hosts become more successful on our platform, we are able to improve retention and grow supply.”
Organic drives growth. “Importantly, for the nine months and 12 months ended September 30, 2021, 88% and 87%, respectively, of our site traffic was organic and approximately 41% and 43%, respectively, of Days (as defined under “ — Key business metrics” below) were generated from bookings by repeat guests.”
Inspired, I took a leap of faith and helped co-found an online marketplace site for Europe, iBazar, much to my family’s chagrin. They were puzzled by my decision to leave a steady job to leap into the unknown like that. But that leap set in motion what would become my life’s work. eBay acquired iBazar in 2001, and from 2001 until I left to join Turo as CEO in 2011, I helped grow eBay from $750 million in revenue to $11.7 billion.”
As a team, we pore over customer feedback — in trip reviews, app store reviews, surveys. I’m personally obsessed with our feedback channels. I read them late into the night and early in the morning, as my family can attest. I firmly believe that customer feedback is the deepest well of insights available to businesses, and the ability to internalize and act upon that feedback is directly correlated to that down-to-earth attitude.”
Visit us at blossomstreetventures.com and email me directly at email@example.com://blossomstreetventures.com/metrics/