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S&M efficiency data in SaaS

by

Sammy Abdullah

The average is higher. Note that while the median may be $0.65, the average is $0.93. The median SaaS company generated $168mm of revenue at IPO and $286mm on average. The higher sales efficiency at the average may indicate larger companies do have some economies of scale over smaller ones.

Given that the median is $0.65, shoot for that figure or get as close to it as you can and you’ll be in great company.

Sammy is the Managing Partner and Co-Founder of Blossom Street Ventures. Visit us at blossomstreetventures.com and email directly at sammy@blossomstreetventures.comhttps://blossomstreetventures.com/metrics/

Sammy Abdullah

Managing Partner & Co-Founder

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