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Fresh Insights

Welcome to Fresh Insights, the Blossom Street blog. Explore our posts for the latest analyses, SaaS data, operational best practices, and funding landscape insight.

Fresh Insights, Analyses, Musings & Observations

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Half of new SaaS revenue could be upsells

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Hiring B2B SaaS sales reps

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What big funds look for in a CEO

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Measuring SaaS sales efficiency

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A playbook for SMB focused SaaS co's

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How to control SaaS churn

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The growth needed for a SaaS exit

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Cash efficiency compounds founder ownership

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Lessons from the best 'new' SaaS co: JFROG

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Gross dollar retention data

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Layoffs done right

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Net dollar retention at 59 SaaS co's

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Tell your investors everything

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The right level of SaaS burn

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Learnings (good & bad) from Sumo Logic's S1

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Stop worrying about competitors

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Measuring cash efficiency in SaaS

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The story of the greatest venture fund ever (Benchmark)

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One-time revenue is valuable in SaaS

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Your board is 'meh'

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7 commandments of SaaS sales reps

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Using M&A to grow SaaS revenue

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Navigate the complex SaaS sale

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Contribution Margin in SaaS

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