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Fresh Insights

Welcome to Fresh Insights, the Blossom Street blog. Explore our posts for the latest analyses, SaaS data, operational best practices, and funding landscape insight.

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A great VC story

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Tell your investors everything

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SMB is a hard road in SaaS

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VC don't know about your business

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hiring SaaS sales reps

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Bad advice from VC

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Selling to enterprise customers

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Stay open to M&A solicitations

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Strategic investors do not add value

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Measuring B2C cohorts

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Software doesnt scale

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Streaming music trends

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Becoming an investor

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How long will your exit take

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Non-recurring revenue is important

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Why you shouldn’t build a relationship with VC

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CEO salaries

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The real role of a CEO

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Profitability not required

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Measuring customer health in SaaS

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Sales Hack: remove steps & friction

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Market size determines the IPO

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SaaS may be recession proof

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SaaS M&A is much harder than you think

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